ANALYZING INSTAGRAM CONTENTS TO UNCOVER THE COLLABORATIVE PROCESS OF VALUE CREATION FOR THE MOST FAVORED FOOD PREFERENCES WITHIN GUJARAT’S CULINARY LANDSCAPE. IJMEC [Internet]. 2024 Jan. 22 [cited 2025 May 3];1(1):1-9. Available from: https://www.ijmec.org.in/index.php/ijmec/article/view/3